Interview with Sales Director of Xinjiang Dongmao Automobile Sales Company
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At the 13th Xinjiang International Automobile Expo, the high-end self-owned brand Brilliance Automotive will bring its Chinese brand to the forefront and show the public the theme of the auto show of “Bangbao Brilliance Kaiyuâ€. Four Chinese models, the Chinese V5, the Chinese H530, the Chinese H230, and the Chinese H330, will compete in this auto show. During the visit, we had an exclusive interview with the sales director of Xinjiang Dongmao Automobile Sales and Service Co., Ltd., from Manchuzhong, and briefed us on the details of this auto show.
Easy car network: In the first half of this year, the sales of domestic passenger vehicles from the market increased year-on-year. After the end of March, the sales volume of the overall market remained stable at 15-20% year-on-year, entering a level higher than 15%. Rising development track.
Can you talk about the market performance of Brilliance China Brand in Xinjiang during this period?
Full from the middle: Our company's dual-brand China and Jinbei have basically completed the goal of half-year regulation in the first half of 2013. China's year-on-year growth rate was about 70% in 2012, and Gold Cup product sales also exceeded the same period of last year.
Easy car network: Well, we all know that the auto show as a carrier, in addition to the spread of car culture, can also play a significant role in stimulating sales. For this August International Auto Show in Xinjiang, what kind of sales expectations your company has been fulfilling: For this auto show, manufacturers and our local dealers have given great importance, plans to complete the 80 sales target.
Easy car network: What are the models participating in this auto show? Which is the main cart type?
Full from the: The participating cars: V5-1.6MT comfortable, V5-1.5TAT sports, H530-1.6MT comfortable sunroof version, H230-1.5MT comfort, H230-1.5AMT elite, H330-1.5 MT comfort type, H330-1.5AT comfort type. Main cart models: V5, H330. Since the listing of the H330, the high cost performance has been well received by the public.
Easy car network: What are the highlights of this auto show Brilliance China Automotive's booth and booth activities? What are the promotions?
From the middle: the biggest highlight is the lowest price.
Easy car network: Dongmao 4S shop this year mainly in what form to promote the brand and store it?
Full from the middle: mainly from the newspaper and the network. With the rapid development of the Internet, Internet marketing must be emphasized.
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